Final Film Edit

This is the final film edit for my film, 'Lost & learning'.



 







 

Focus Group

Our focus group was held with a different group (Perry's Group)

Idea one

WWW: 

The other group member enjoyed our idea's concept. The main reason for this is because he thought that it linked in very well with the charity. A good evidential piece that led him to think of this was that it shows how the charity itself helps the homeless change themselves.

EBI: 

There was one main concern for the other group member about this particular idea. he suggested that another format of animation should most likely have to be used in rider to generate this idea, his reason for this is because he thinks that this would be extremely hard to create on paper.

















Idea two

WWW:

Moving onto this idea, Perry thought that this idea had a brilliant use of Lego yo portray the seriousness of homelessness whilst relating well to the youth audience. He thought that the best way to understand what he meant was the use of the first person of the homeless person, he thought that this would help dress the horrid conditions for a homeless person.

EBI: 

However there was problem that he thought would occur with this idea in a very similar way to our first  idea. That the idea would be extremely hard to create in certain parts of it, his main point towards this was the first person idea may be good in order to stress the point however it would be rather hard to create in a professional standard.

Idea three

WWW:

This idea seemed to impress the other group member the most out of the three we had generated. His reasons for this was because he that that the use of every format of animation was a good choice, such as intertwining the hands with the lego, clay etc. Another aspect that he enjoyed about this idea would be the 'voice of god' section of the piece where a voice from above shall say "turn around" He also thought that this animation was very well put together whilst still stressing the serious matter of homelessness, and what the charity can do.


EBI:

The other group member did not find anything significant to point out to us for improvement. We are very happy with this result because we thought that this idea would actually work best.

Marketing Webpage

Animation Survey Research Graphs

The first 4 questions that were put into the questionnaire were simply to gain a small knowledge of the receiver. For example their age and occupation, these two our group feel are great ways of gaining knowledge of what kind of receiver is answering your questions and possibly they may even relate to the target audience that you want to appeal to. In our case this has worked very well within the questionnaire as all of the receivers who answered were between the age of 10-19 and the occupations of these people were all students. To our group, this is great news as this makes the following answers on each question what a young person really feels should be placed within this Crisis animation (The main aim for this is to make it appeal to teenagers)

After these questions we then moved onto what we thought were the things most important to ask for this animation Piece for the Crisis charity. 'What soundtrack would you expect to hear within a charity advert' and 'What animation format would you prefer?' The first question we gained an extremely one sided opinion towards the music, which our group in fact agree with. The answer given was that the music shall be slow and tragic. We still have yet to find a suitable way of either making a soundtrack like this or gaining permission to use a certain song by an artist, this shall be done in due course.

The final question had the most mixed opinions of what shall be used in terms of format. One of our initial ideas actually agrees with using all of the materials/formats. We planned to use lego, clay, people and objects. The questionnaire results support this use of all the formats, our main aim is to please our target audience whilst stressing a serious matter through animation. So our group have agreed to use all of the chosen formats by the audience from this questionnaire in order to please the audience.

Feedback Sheets For Interview